- Home
- Become our dealer
Why Become a Interio by Godrej Channel Partner?










Our Reach
1,000
Channel Partners
17,000
Serviceable Pincodes
1,000
Stores across the country




Who can become a Interio by Godrej Channel Partner
Franchise
Minimum Investment: ₹60 lakhs
Minimum Store Space: 4000 sq. ft.
Dealer
Minimum Investment: ₹30 lakhs
Minimum Store Space: 2500 sq. ft.
Distributor
Minimum Investment: ₹20 lakhs
Minimum Warehouse Space: 1000 sq. ft.
About Interio by Godrej Partnership
A Legacy of Excellence:
Interio by Godrej, a division of Godrej & Boyce Mfg. Co. Ltd., has been at the forefront of the furniture industry for over 125 years. With a strong network of 1000+ channel partners and a presence in more than 650+ cities, we are committed to delivering high-quality, innovative, and sustainable furniture solutions
Who Can Become a Interio by Godrej Partner?
At Interio by Godrej, we believe in fostering strong partnerships by offering multiple business models tailored to suit diverse investment capacities and spatial requirements. Whether you are a seasoned business owner or an enthusiastic entrepreneur, our partnership models are designed to help you succeed.
Here’s a detailed look at the various opportunities available:
- Franchisee
Becoming a Interio by Godrej Franchisee is an excellent opportunity for those looking to make a significant investment in the furniture and interiors industry.
- Minimum Investment: ₹60 lakhs
- Minimum Store Space: 4000 sq. ft.
- Ideal For: Entrepreneurs with substantial capital and a vision to create a comprehensive retail experience for customers. The franchisee model offers extensive support and branding from Interio by Godrej, ensuring a high level of market visibility and customer trust.
2. Dealer (TRO)
The Dealer (TRO) model is suited for individuals or businesses that wish to operate a retail outlet with a relatively lower investment than the franchisee model.
- Minimum Investment: ₹30 lakhs
- Minimum Store Space: 2500 sq. ft.
- Ideal For: Business owners looking to capitalize on Interio by Godrej’s strong brand reputation with a manageable investment. This model allows you to sell a wide range of Interio by Godrej products, benefitting from the brand’s marketing and product development.
3. Distributor
The Distributor model is perfect for those who prefer to handle the supply chain aspect of the business, focusing on storage and distribution rather than retail operations.
- Minimum Investment: ₹20 lakhs
- Minimum Warehouse Space: 1000 sq. ft.
- Ideal For: Entrepreneurs interested in logistics and supply chain management. Distributors play a crucial role in ensuring the efficient delivery of Interio by Godrej products to dealers and franchisees, benefiting from the steady demand and robust market presence of the brand.
Each of these models is designed to cater to different business aspirations and resources, ensuring that our partners can find the right fit for their goals. Join us in bringing exceptional interior solutions to customers across the country by choosing the business model that best suits your needs.
How It Works:
- Provide Your Details: Start by filling out our online form with your basic information.
- Our Team Will Reach Out: Once we receive your details, our team will promptly get in touch to discuss the initial steps.
2. Schedule a Meeting and Understand the Business Proposal
- Meet with Our Experts: We’ll arrange a meeting where you can sit down with our business experts.
- Discuss the Business Model: During this meeting, we will present a comprehensive business proposal, highlighting the lucrative opportunities and benefits of partnering with Interio by Godrej.
- Gain Insights: You’ll learn about our market strategies, detailed financial projections, and receive a step-by-step guide on launching and running your business.
- Get Your Questions Answered: Our team will address all your queries, providing you with the information needed to make an informed decision.
- Identify the Ideal Location: Work with our team to find the perfect location for your store.
- Sign the Letter of Intent: Once the property is shortlisted, proceed to sign the Letter of Intent, formalizing your commitment to the partnership.
- Set Up Your Store: Begin the process of designing and fitting out your store to align with Interio by Godrej’s brand standards.
- Hire the Right Staff: Start recruiting and training your team to ensure smooth operations from day one.
- Open Your Doors: With your store set up and your team ready, it’s time to launch.
- Begin Your Journey: Start your exciting journey with Interio by Godrej, leveraging our support and resources to drive success.
Why Become a Interio by Godrej Franchisee?
How does it work ?
Saw a product you liked somewhere? Upload an image and get similar looking products that you can include in your homes